Blog articles

February 02, 2012
A Really Social CRM
Inspired by Lauren Carlson’s article CRM’s Next 5 in 5. With Social CRM being a vogue and popular term nowadays, it still gives very little new functionality to a typical CRM user — Sales Rep. We believe that once combined … Continue reading
January 20, 2012
InvisibleStudio for CRM Desktop is finally available!
Now with InvisibleStudio IDE, CRM Desktop customization has never been easier wink InvisibleStudio is an Integrated Development Environment (IDE) tailored for business analysts and developers who customize products based on the InvisibleCRM’s OutlookBridge platform. The initial release is targeted for Siebel … Continue reading
November 23, 2011
Direct Exchange Integration: Cons and Pros
Planning an Outlook integration project and still hesitating between server-side and client-side sync? We’ve just finished the white paper on the Direct Exchange integration, its cons and pros. All based on our experience. Take a look and share your feedback! … Continue reading
July 25, 2011
Extending MS Outlook: Fields and Forms
In one of our recent posts, A Closer Look at Integration, we have explained why “the right” Outlook integration should always support the full and bi-directional data sync between an application and Outlook. This means that Outlook will have to … Continue reading
July 07, 2011
6 Pitfalls of a Synchronization Project
Our experience shows that before launching an integration project, it does make sense to clearly identify the purpose of synchronization and consider “user-oriented” approach as opposed to the pure “developer’s” approach. Quite often, a personal productivity tool (e.g. MS Outlook) … Continue reading
June 29, 2011
A Closer Look at Integration
If you’re reading this blog, I assume you have a pretty good understanding why any kind of Enterprise system (e.g. CRM) should be integrated with Microsoft Outlook / IBM Lotus Notes. Folks who use Outlook (more than 200M people today … Continue reading
June 17, 2011
Introductory Post
This summer we, at InvisibleCRM, celebrate our 5th birthday. Coincidently, it’s not only the foundation date that we’ll celebrate in July, but also the day we started the development of our own technology. Over these 5 years, we have seen … Continue reading


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